Strategic Marketing Plan Program
Program Goals
Follow and implement practical steps to produce an effective marketing plan
Developing a marketing plan based on the results of the marketing audit
Use the results of a marketing audit to determine effective strategies and techniques
Develop elements of a strategic marketing plan
Determine and implement different marketing competition strategies (offensive, defensive and maneuvering)
Target group
Corporate directors and representatives
Managers of marketing, production and sales departments who are keen to develop their skills in all marketing operations
Marketing researchers, planning managers and all professionals responsible for marketing plans
the general frame
Macro and micro analysis
Determine the marketing mix
Setting SMART goals
Business file management
Produced by the Boston Consulting Group Matrix
Developing the marketing plan
participant gets
Program certificate in Arabic and English, documented electronically by the ID.NO system
Certificate of Appreciation for Participation
Organic carnia
Training bag containing (scientific material, pens, block notes, logo)
Group photo at the end of the training programme.
All certificates are uploaded to the center's website. Inquiries can be made.
program costs
$2,000 US dollars
